I came across an interesting article on Ebook Soda's blog, regarding the use of e-readers and how e-readers are encouraging people to read more: http://blog.ebooksoda.com/ebook-statistics/
Personally, I do not own an e-reader, and if I went out looking for one, it would be an e-ink device, not a tablet. Nevertheless, I can see how cheaper, more accessible, and portable books would result in more books being read.
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